13th Excellence-in-communication lecture
Enterprise 2.0: the in-house use of social media and its implications for the organization On October 4, over 120 senior communication managers gathered at the IBM Forum in Zürich for an inspiring presentation around “Enterprise 2.0: the in-house use of social media and its implications for the organization”. Klaus Tochtermann, faculty member at the Institute of computer science at the Christian-Albrechts-University of Kiel, and Director of the German National Library of Economics - Leibniz Information Centre for Economics (ZBW), shared his insights, anecdotes and years of research experience in the field with attendees.
Oct 4, 2012
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